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English Vocabulary


key clients

louise
User since 2007
Posts: 7

1 Feb. 2013

Hello ! I would have thought that key clients are important clients, but when Luna says to Philip : " You oversee all sales - both wholesale and retail - and lead the sales department as well as working with your own key clients" I wonder why she uses the word "key" and whether it has a particular meaning.

4 comments

  • User since 2009
    Posts: 613

    1 Feb. 2013

    Hello! clients are usually gathered in portfolios managed by a given salesman. Commercial leaders, besides their management of the global sales, can also manage a portfolio of their own. A key client can be considered as a major client in terms of global and annual turnover.
  • User since 2007
    Posts: 7

    4 Feb. 2013

    Thank you for this explanation. I don't know much about business. I don't know if there is a french translation for that ! Thank you anyway !
  • User since 2012
    Posts: 15

    12 Feb. 2013

    The french translation for key clients could be "grands comptes" - which means societies and/or enterprises with the most important annual budget.
  • User since 2007
    Posts: 7

    18 Feb. 2013

    Thank you Pernelle, I wouldn't have guessed that..

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